Atwell Media Services — Resources - Atwell Media Services

About OOH

Learn about OOH and why it should be a key factor in your marketing plan.

OOH Design & Brand Guide

There are a few basic guidelines to consider when designing for the out of home medium, but they are not rules. There are always exceptions. However, adapting the guidelines does require an appreciation for the rudimentary principles of good out of home design.

OOH Statistics

Research shows mobile advertising gets your business noticed. Don’t take our word for it. Read the research findings below to learn how effective Mobile Billboard Advertising can be.

OOH Terminology

Learn the terms commonly used in Outdoor Advertising.

How to Plan a Successful OOH Campaign in 4 Easy Steps

Planning out-of-home can be daunting. To start, it's a fragmented marketplace with inventory spread across hundreds of vendors, there are endless types of media, and reaching your ideal audience in the real world can be challenging. Here’s a tangible, play by play guide on how to plan and measure successful out-of-home campaigns in a turnkey fashion.